Thursday, February 21, 2013

Bad Press

education online

As President of the American Cash Flow Institute (“ACFI”) for the past 6 years and as one of many successful members of the cash flow industry for over 12 years, I thought I would take this opportunity to answer some of the questions and clear up some of the confusing statements posted on other websites.

The cash flow industry in the United States is a multi-billion dollar business and growing every year. There are well over 60 different types of income streams that make up this industry. Each one of these different types of income streams provides a separate niche and an opportunity in which a cash flow consultant can create a prosperous business.

The cash flow business provides individuals from all walks of life [whether or not they have any advanced education] the opportunity to participate in a full or part-time business where they can actually help individuals and businesses solve finance related problems. By matching up individuals and businesses who have income streams but need or want immediate cash, with funding sources willing to purchase those income streams for immediate cash, cash flow consultants not only make money for themselves, but also resolve the cash flow problems of their clients. It really is a true win-win-win situation for all involved.

The American Cash Flow Institute (“ACFI”) is proud to be the leader in providing personal training to those people interested in joining this exciting and expanding industry, nearly as exciting as the industrial revolution all over again! We have trained thousands of Certified Cash Flow Consultants over the past 15 years. We count amongst our graduates some of the most successful cash flow consultants in the business. Some of whom have become our competitors.

The reason for this is that ACFI has combined excellent educational materials, rigorous classroom instruction, and top quality instruction with graduate support and assistance unparalleled in the industry. We offer advanced training, website development, inbound assistance, individualized outbound mentoring, a 76-page, 4-color monthly newspaper, and an annual convention. These are programs and services unique to ACFI and of which we are extremely proud.

While it is true that there are a number of people already participating in the cash flow industry, there is ample room for more. This is especially true, since most participants have found one specialized area of the cash flow industry in which to flourish, leaving the other areas for others to cultivate. Even within these specialized areas there is always room for additional cash flow consultants. That is what our free enterprise system is all about – just because Coca Cola sells millions of cans of Coke doesn’t prevent Pepsi and the myriad of other companies in that industry from successfully selling their drink products, profiting in the process. The same holds true for cash flow consultants.

As far as risk is concerned – there is risk in everything. No business, investment, hobby, vocation, or activity is without it. Of course there is risk in the cash flow industry. We at ACFI don’t claim anything to the contrary. But frankly, with a reasonable tuition fee, our massive funding source network, and our top-notch graduate support and assistance, the main risk in the cash flow system taught by ACFI is that the graduate won’t put his or her training to use. We state right in our Enrollment Form that the success of the graduate is dependent on the time, effort, and skill that the graduate invests in transforming the training into action. We can do a great deal for our graduates, but effort, dedication, and professionalism is the one thing they must do for themselves.

Our instructors teach our students how to engage in cash flow transactions without putting any of their own money at risk. This is absolutely true. But the training program, of course, has a tuition cost. Anyone who invests in any business training program, but then fails to put the training to use, will of course lose the major benefit of their investment in the training and the business. That goes without saying. On the other hand, we have graduates nationwide who prove on a regular basis that our training works for the graduate who puts it to use.

One aspect of risk we at ACFI do in fact eliminate is through a very generous withdrawal privilege we are proud to offer. The Federal Trade Commission and most states only require an organization to offer a three (3) day right to cancel from the date of any purchase. We at ACFI go well beyond that legal requirement. Our cancellation policy, which is clearly set forth on our Enrollment Form, provides any student with the right to obtain a full refund for a full 14 days or by 7:00 p.m. of the first day of the training, whichever occurs first. Since our training is three intense days long, a student has the right to attend a full third of the training, review the entire curriculum, examine all of our instructional materials, meet the instructors, and still cancel and receive a full refund. That right to cancel is absolute, may be exercised by the student for any reason whatsoever, and results in a very prompt remittance of the refund amount to the enrollee. That is one of the reasons we have been in business, as the largest training organization in the country for the cash flow industry, for over 15 years.

Regrettably, however, and from time-to-time, there are individuals who would use the Internet or chat rooms as an opportunity to shoot at the American Cash Flow Corporation and advance their own agendas and/or products. I’m sure it will come as no surprise to anyone reading this letter that, often times, the sponsors of those sites, or the individuals making the postings, have a clear and competitive vested interest in trying to make themselves look good by providing misinformation or only partial information about the American Cash Flow Corporation.

Inevitably, they are competitors in the industry, or are selling books and tapes which they would have you believe are comparable to what the American Cash Flow Institute has provided for over a decade and a half, or are simply individuals who mistrust any organization marketing training programs. Without commenting on the quality of their training, services, or opinions, suffice it to say that we would not be in business today were we not providing quality training and a value proposition to the industry and our students.

While I have not attempted to respond, item by item, to the substantial misinformation and exaggerations you no doubt come across, I do hope I have answered most of your more fundamental questions and cleared up some of the misconceptions about our thriving industry and the training we offer.

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